Rolls-Royce Apprenticeships
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This highly contemporary DVD was produced by Cheerful for agency Euro RSCG Riley as part of a major campaign to attract young people to the new apprenticeship scheme at Rolls-Royce.
Deliberately designed to appeal to school leavers, the sophisticated animated menus were all part of the overall strategy to engage this target audience. |
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IVCA Gold Award Recruitment
“An extraordinary technical achievement... the graphics are absolutely breathtaking.”
Rolls-Royce |
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